If you are anything like me, you will conveniently find 236 other tasks that must be completed before you pick up the phone to call a new prospect. Calling people out of the blue is far from my favorite activity, yet it never ceases to amaze me how quickly the slightest increase in prospecting time on a regular basis can result in HUGE business growth!

 Here are 3 simple strategies that will boost your results:

 1. Schedule 30 minutes, three times per week to “Dial for Dollars”. Why not schedule two hours per week? Because you won’t do it, Dave. Start small.

2. Do your homework! This begins by Googling your prospect and/or their company, and finding out what makes them tick. Cold calling is DEAD! What used to take 30 days of research is literally at your fingertips within seconds. Use it to build a connection!

3. Practice your voice mail message. Very few busy people accept unscheduled phone calls throughout the day. When leaving a message, be clear, be brief, and be done.Don’t launch into how great your product or service is! Your goal is getting them to call back, not to fill up the memory in their phone!

These strategies have worked for countless coaching clients. Let me know how they work for you!