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Archive for the ‘ Sales Tips ’ Category

Referral Roulette: Your Bank Can’t Afford to Play!

The Shef April 4th, 2013 1 Comment

Referral Roulette Your Bank Can’t Afford to Play! Every bank gambles. The bank bets that the customer will repay their loans on time, they bet that their investments will create a respectable return, they bet that their customers will instinctively send solid referrals to them.  2 out of 3 ain’t bad. Referrals are extremely profitable for […]

3 Ways to Create Excitement Everyday

The Shef March 22nd, 2013 No Comments

Excitement is the difference between feeling like you are drudging through your day like a robot, and harnessing your passion and knowledge to deliver outstanding results every day! Discover how you can create more zest and passion in your day (and your career) by following these 3 simple strategies: 1. Realize that you are your […]

Focus On the Fantastic, not On Your Weaknesses

The Shef January 17th, 2013 No Comments

A few days ago, I was invited to speak to the Young Presidents Organization at the Four Seasons Resort in Scottsdale, AZ.  The Phoenix/Scottsdale area was experiencing record low temperatures, and most businesses are not set up to handle chilly weather like they are in other parts of the country. The staff at the Four […]

Motivational Memories and Uncle Zig

The Shef December 7th, 2012 No Comments

I had an uncle named Zig Ziglar. Zig wasn’t technically my uncle, but an uncle that I felt had adopted me when I began my career in direct sales at the age of 19. Millions of people around the globe called Zig “family” in some sense of the word. Zig proved to be a fountain of knowledge filled […]

iPhone Release Lessons for Promoting Your Business

The Shef September 12th, 2012 1 Comment

iPhone releases happen around the same time each year, yet many people find themselves speculating, anticipating, then cheer-leading the latest technological wonder from Apple. Customers are buzzed with anticipation like a small child awaiting a Christmas delivery from Santa. Apple has not only created innovative and desirable products, they have changed  human behavior like no […]

Million Dollar Running Shoes

The Shef July 11th, 2012 1 Comment

Acquiring new customers is one of the most expensive tasks for any business. Unfortunately, most businesses are working far too hard at this task by doing everything themselves. One simple strategy that is simple and very cost effective is strategic partnerships. One of the greatest examples brilliant partnerships is New Balance  and Westin Hotels. Maintaining […]

Waiting to be Knighted

The Shef June 22nd, 2012 No Comments

 One of the most consistent comments I hear people mention is that they are not qualified to give advice to others, especially if the recipient of that advice has achieved notable success. While there are professions which require licensing those offering advice (financial planning, insurance, medical, etc.), most areas of life require no such licensing or […]

3 Ways to Date Your Customer

The Shef May 30th, 2012 1 Comment

Bob walks into the dentist’s office for his examination. He is greeted warmly by the office staff who quickly engages him in a conversation about his kids, interests, and what he likes to do when not…well… at the dentist. When he is ushered into the exam room, the hygienist happily turns the overhead television onto […]

Prospecting Success and the 300 lb. Phone

The Shef May 25th, 2012 1 Comment

If you are anything like me, you will conveniently find 236 other tasks that must be completed before you pick up the phone to call a new prospect. Calling people out of the blue is far from my favorite activity, yet it never ceases to amaze me how quickly the slightest increase in prospecting time on a […]

Timing is Everything

The Shef May 18th, 2012 No Comments

Motivational speaker, Dave “The Shef” Sheffield discusses the importance of timing while enjoying a great day on the water! httpv://www.youtube.com/watch?v=LXUjsYCqJvg

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